I am responsible for the creation and daily management of digital content across a wide variety of platforms. CMS experience in Umbraco, WordPress, and Drupal. Interactive content development experience using SnapApp. Developed and managed content for two mobile apps for corporate events reaching more than 3,000 people, as well as developed and implemented a system for digital asset management.
I am largely self-taught in web development, picking up my HTML and CSS skills through digital projects and freelance work. I have a solid understanding of coding languages and use HTML and CSS on a daily basis to create interactive and dynamic content and digital marketing solutions.
Copywriting and Editing
Acting as the go-to editorial eye across the marketing department, I am known for my keen attentional to detail and impeccable proofreading and editing skills. I act as the final eye to anything that goes out from the company, including emails, tweets, press releases, web copy and more.
I’ve developed and executed website governance plans to ensure consistency and timeliness of all content across digital platforms. Governance plans includes digital asset management, quarterly and yearly content planning, daily content maintenance, and analytics and reporting using Google Analytics and Siteimprove.
I work closely with stakeholders across the marketing department to create and manage content and digital solutions for multiple external websites, client email campaigns, company intranet, mobile apps and more. I collaborate with different functional areas to create innovative digital marketing campaigns that ensure the company’s digital presence aligns with the corporate identity and supports quarterly and yearly sales goals and marketing initiatives.